Explainer videos for anything that needs explaining
Explainer videos that get to the point.
Describe the idea, the viewer, and what they should do next. Project Director drafts the script in beats you approve, generates every scene against your references, and exports a finished explainer with narration and captions. Shipping a feature? Paste the changelog bullets and get a launch-week cut from the same run.
AI Project Director
Plans every scene
Beat-structured scripts
Hook to close, reviewed first
Reference-locked visuals
Your subject, consistently
Narration + captions
Sound-on or muted
Wide and vertical cuts
Homepage and feed
Model Overview
Explainer playbook
An explainer works when it makes one thing obvious inside a minute: what the idea is, why the viewer should care, what happens next. The old path - scriptwriter, animator, revision rounds - is why most teams never ship one. Project Director collapses it. Describe the idea in ordinary paragraphs and the explainer playbook drafts the beats that hold attention: hook, problem, a demo of the mechanism, proof, close. Edit the script in chat before a credit goes to a render. SaaS teams run the same playbook for launches: paste release notes, lock UI references, export the launch-week cut.
Open the explainer playbookYou write the brief, it writes the beats
Describe the idea and the viewer in ordinary paragraphs. The playbook drafts the script in a hook-problem-demo-proof-close structure and shows it to you before generating anything.
Your screenshots do the explaining
Attach product shots, diagrams, or slides as references and scenes show your actual subject, with the same look from the first beat to the last.
Narration and captions together
Voiceover and timed captions are produced in the same run, so the video works with sound on and with the feed on mute.
Revise a beat, not the whole film
A scene that drifts off-brief gets edited on its own and the run continues. Fixes cost one scene, not a restart.
Explainer workflow
From rough idea to finished explainer in one run.
Project Director is a chat-driven production workspace. You describe the idea and the viewer, approve the script beats, and the agent scripts, generates, narrates, and assembles the explainer.
Brief
The idea, the audience, and the change you want, in plain paragraphs.
Beats
A hook, a problem, a demo, proof, and a close, drafted as timed scenes.
Scenes
Each beat generated against your references, with narration and captions.
Cuts
Wide for the site and decks, vertical for the feed, from one project.
Why teams make explainers this way
Everything an explainer needs to land: a script you approved, visuals of the real subject, narration, captions, and a finished cut without a production quote.
Built for the minute that decides
A sixty-to-ninety-second explainer answers what-it-is and why-it-matters inside the attention a new homepage visitor actually gives you.
The script is the product
The agent shows the beat-by-beat script in chat and waits for you. Rewrite the hook, cut a scene, or fix a claim before a single credit goes to a render.
Shows your subject, not stock people
Attach screenshots, diagrams, or photos and every scene is generated against those references, so the video belongs to you instead of a template library.
A repeatable opener for courses
Use the same brief style for every module intro: the same voice, title treatment, and pacing, so lessons recorded months apart feel like one course.
Explains once, answers forever
Put a process or policy explainer in the help center or onboarding flow and stop re-answering the same question in standups, tickets, and sales calls.
Credits, not retainers
One explainer costs roughly a stock-video license. With no subscription, keeping a library current, one video per feature or module, stays a routine task.
Cleared for commercial use
Every export is watermark-free and licensed for commercial use under Moosky and the selected model-provider terms. Decks, homepages, paid placements, course libraries.
How it works
From rough idea to finished explainer in three steps
Describe the idea, approve the beats, take the finished video. No storyboard software, no editing timeline.
1. Describe the idea and the viewer
One paragraph is enough. Example: 'explain our audit-log feature to IT admins who already use the platform. The problem is manual compliance checks. The close should point to the enterprise plan.' Add the tone you want and anything the video must never claim.
2. Approve the beats
The playbook drafts the script as timed scenes, hook, problem, demo, proof, CTA, and lists what renders in each. Edit the wording in chat. Nothing expensive runs until you say go.
3. Export every cut
A wide 16:9 for the homepage, YouTube, and decks, and a vertical version for feed posts, both from the same project. Reopen it later to refresh one scene or re-cut for a new audience.
Credit-based
Simple, honest pricing
A 60–90 second explainer typically runs $10–$25 in credits depending on scene count and re-takes. Reading and revising the script costs almost nothing, since drafts run before any render is committed. No subscription: you pay when the agent plans or a clip generates.
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Frequently Asked Questions
Can it also make a SaaS feature-launch or product-explainer video?
Yes — the explainer playbook runs that job directly. Paste your release notes or a three-bullet feature list, name the audience, and lock your UI screenshots and logo as references; the script comes out as a hook, a problem beat, a demo of the feature in context, and a call to action. Export a vertical cut for launch-week feed posts and a wide embed for the changelog and pricing page from the same project, narration and captions included.
Can an AI explainer actually replace an animated one?
For most business uses the job is comprehension, and a clear script with the right visuals does that job whether or not it is animated. Attach UI screenshots or diagrams when the product is inherently visual. If you specifically want a cartoon look, say so in the brief and the Director styles the scenes that way.
How long should an explainer video be?
One clear idea runs sixty to ninety seconds. Longer is fine when the content justifies it, the playbook will happily build a three-minute onboarding walkthrough. The common failure is an explainer that tries to cover two products at once. Make two instead.
Do I need the script written before I start?
No. Describe the idea, the audience, and what should change after they watch, and the playbook drafts the beat-by-beat script for you to revise in chat. If you already have a script, paste it: the agent keeps your wording and splits it into scenes.
Will the narration sound like a real presenter?
You choose the voice from the available narrators and can swap it without touching the visuals, since audio and video are separate tracks in the run. Timed captions come on by default, so the majority of feed viewers watching on mute still get the whole explanation.
Can we use the finished explainer in paid campaigns?
Yes. Exports are watermark-free and licensed for commercial use under Moosky and the selected model-provider terms. One project gives you the wide embed cut for the homepage and the vertical cut for the feed placement.